As a pioneer in digital outdoor navigation with a suite of apps, onX was founded in Montana, which in turn has inspired our mission to awaken the adventurer inside everyone. With more than 400 employees located around the country working in largely remote / hybrid roles, we have created regional “Basecamps” to help remote employees find connection and inspiration with other onXers. We bring our outdoor passion to work every day, coupling it with industry-leading technology to craft dynamic outdoor experiences.
Through multiple years of growth, we haven’t lost our entrepreneurial ethos at onX. We offer a fast-paced, growing, tech-forward environment where ownership, accountability, and passion for winning as a team are essential. We value diversity and believe it leads to different perspectives and inspires both new adventures and new growth. As a team, we’re hungry to improve, value innovation, and believe great ideas come from any direction.
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onX is seeking an experienced Business Unit Director to drive growth across both conventional (onX Fish) and fly fishing (TroutRoutes) apps. The ideal candidate has experience spanning larger companies where you navigated in a matrixed environment and also involved in smaller, ‘startup’ experiences where you had to wear many hats and roll up your sleeves and do the work.
Reporting directly to the GM, Hunt & Fish, the role entails operating the day-to-day business, collaborating on the long-term business strategy, organizing and reporting on financial performance, ensuring that we are solving the highest value customer problems, ensuring amazing customer experiences. The newly formed Fishing division of onX lives within the Hunt organization, possessing dedicated resources while also leveraging existing capabilities in Hunt and through the broader company and its teams. As such, you must be a strong relationship builder, adept at influencing, and comfortable owning business outcomes without relying on direct reporting structures.
The strongest candidate will possess broad experience across technical, business, marketing and product execution and ideally have experience in successfully growing consumer-facing software solutions. You are driven by customer-centric thinking always focusing on the highest value and impact and adept at balancing short-term versus long-term priorities. You are expected to be versatile and able to thrive in a dynamic, entrepreneurial environment. This role requires a person who is extremely data-driven and analytical; your hypotheses are backed with facts. Business outcomes are managed through well-constructed and understood objectives and you always have the relevant KPIs of your business at your fingertips.
onX has built its reputation on being ‘built for | by for’. As such, this role requires a candidate who understands fishing. Our team relentlessly pursues excellence in everything we do, so you must bring a strong passion for getting after it in the office and in the field.
Though not required, we would be thrilled to consider candidates with any of the following:
Strong preference for Missoula or Bozeman, MT; will consider remote work in an onX Basecamp location (see below) for strongly qualified candidates. Relocation assistance will be considered for exceptionally qualified candidates outside these locations. Additionally, onX's distributed yet connected work model requires a minimum of quarterly business travel.
onX is committed to compensating all employees fairly and equitably for their contributions. For this position, applicants can expect to make between $155,000 to $195,000 upon hire. The pay range will vary based on experience, skills, certifications, and education among other factors as required in the job description. In addition, full-time onX employees are eligible for a grant of common share options with a vesting schedule and a potential annual bonus of 10% based on company performance.
In this role, success is driven by cognitive abilities such as concentration and problem-solving, essential for our computer-centric tasks. onX will explore reasonable accommodations to ensure that individuals with diverse abilities can fully engage in and contribute to the essential physical and mental functions of the job. If you need assistance or accommodation, please contact us at PS@onxmaps.com.
Position open until filled.
At onX, we believe that diversity makes us better. Bringing together a diverse set of backgrounds, ideas, and opinions helps us to achieve our mission to awaken the adventurer in everyone. We are proud to be an equal opportunity employer. onX is committed to equal opportunity not only in our hiring practices but also in our employment practices, including but not limited to development, compensation, and promotion. We strive to build an inclusive work community where everyone can be their authentic self, and together, we win as a team. Come join us!
Our mission is to awaken the adventurer inside everyone.
The call of the wild is in all of us. It provokes exploration. It propels us to ridgelines, coastlines, high crags, deep crannies — those spaces and moments when our heart forges ahead because we can’t turn back. Because we have to know. Because we must experience it for ourselves.
Whether you find yourself listening for bugles on a lonely hillside, choosing the longer trek at the fork in the trail, ripping through the desert at sunset in your SxS, or picking your ski line from the summit before the powder plunge — onX helps bring that adventure to life. Whether it’s your first step into the uncharted, or your annual backcountry trip, we unlock confidence in the unknown.
onX is home to a team of passionate explorers. We celebrate our adventures, but we don’t take them for granted. Our appreciation for wild places drives us to preserve access to the recreation that we cherish. As a company, we invest in land access initiatives to expand and protect open spaces. We believe that the more people who experience their own off-the-beaten-path awakening, the more likely they are to join us in protecting these spaces for the future.
onX products are built by adventurers, for adventurers. Our current suite of navigation apps includes onX Hunt, onX Offroad, and onX Backcountry. We believe that every adventurer needs to know where to go, to know where they stand, and to be able to share their experiences.
We’re onX, and we believe that a map is only the beginning.